Tuesday, October 13, 2009

RIM Me...I'm waiting


"Love the journey."

That's the new ad campaign for my favorite thing in the whole world, the ubiquitous Blackberry.

Every website has their ads.

The Globe has not one but two full pagers.

No question, the Research in Motion (RIM) folks who have paid for these spots can be proud. This is boss advertising.

However...

There are still some of us around who are old enough to remember when getting RIMmed really meant something.

2 comments:

Anonymous said...

And the beauty of it is that you can rim with this new device even whilst being rimmed the old way!

Phil Evans said...

Oh dear David. I'd hate to see where your blog shows up in search engines with this title...